Search engine optimization has become the single most critical marketing activity for organizations looking to reach online audiences. With huge percentages of Internet users conducting their shopping and information-gathering activities on the search engines, it is essential for your website to have a prominent organic presence there.
As these statistics show, a website whose pages don’t appear on the first page of search results for its primary keywords will never be visible to more than 10% of search engine users. You need the help of an expert team to move your pages into those top four results.
Research and recommendations based on business’s products/services & customer input.
Audit landing page content, call-to-action buttons, contact forms and do the adjustments accordingly.
Install and/or optimize an existing blog within the website. This includes, but is not limited to an overview page, detail page and social sharing buttons.
Meta tags offer more details about your site to search engines and website visitors who encounter your site in the SERP. They can be optimized to highlight the most important elements of your content and make your website stand out in search results.
Add website details in the top 50 local business listing websites. This boosts ranking in Google Maps along with referral traffic.
PalmettoSoft copywriter will interview the customer and write monthly blog post(s) matched to their campaign requirements.
PalmettoSoft works to routinely optimize this listing for maximum benefit in the local search results.
Monthly campaign performance report (for previous month) sent at the beginning of each month with a phone call.
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Over the course of 12 months, Thompson Industrial Services received a 150% increase in organic traffic. And 20 out of 23 keywords now rank on the 1st page of Google.com
B2B SEO is a totally different language marketing agencies must speak in order to be successful, and PalmettoSoft is fluent! Keyword research and creatively written content are key elements in a successful B2B SEO campaign. You want your website to get seen by the right people, the kinds of decision makers and stakeholders who will convert into your customers. To achieve this kind of conversion, PalmettoSoft’s certified keyword researchers and content creation team analyze your competitors, market trends, and specialty publications to find the best ways to get your website ranking in the top of Google search results.
Whether you’re talking B2C SEO or B2B SEO, search engine optimization is not a one-and-done kind of process. PalmettoSoft offers monthly analytics of all aspects of your marketing campaign, from social media to website conversions. This means we are always looking at what is working well for your site, as well as ways to improve your ranking in searches to get your products and services found and in the hands of your ideal customers. Our team is creative and on the frontlines of the newest trends in search engine optimization and techniques to help you keep the advantage in your industry. We study your specific field so that your content is professionally written and adds value to your customers. This builds brand loyalty and confidence that encourages new and repeat business year after year.
Part of what sets PalmettoSoft above the crowd in website development and B2B SEO is our value in relationships with our customers over transactions with them. When you work with us for B2B SEO services, you have direct access to our owner, Rhett DeMille, rather than being routed through countless customer services reps or automated menus, meaning any questions or concerns you have are addressed quickly and efficiently.
In addition to your access directly to Rhett and his team, you also have the reassurance that we know what we’re doing. In our 15+ years in marketing, website design, and search engine optimization, we have worked with hundreds of businesses to target their ideal customers and meet their goals for conversion. We work with each of our customers to provide specific and customized services that add value and solve that Internet-age old question, “How do I get my business found on Google?”
PalmettoSoft strives to serve its customers with marketing best practices and unsurpassed service, creating lasting and successful relationships with every business owner, marketing director, or digital dreamer who signs on.
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