Welcome to PalmettoSoft. We are celebrating our 12th year!

Storyboard Creation

With the voice-over recording for your motion graphic video in place, we are ready to begin assembling a rough sketch of what will happen on the visual front. The storyboard for your video is intended to give you a pre-visual of “what will happen when” in connection with the script. This phase is the easiest for us to make changes to and refine our approach; once we create the elements and begin to animate them later on, that becomes much more difficult.

What’s a Storyboard?

If you have ever read a comic book, you have an idea of what the storyboard for your motion graphic video will look like. This is where our graphic design talent hand-draws the visual elements frame by frame, indicating how they will move, what script cues they will be tied to, and other details. As the client, you get your first look at how the artist sees your video looking when everything is digitally created, rendered, and animated.

Planning Together

The storyboard phase includes a lot of discussion between the video creator and the client. This is the time for you to tell us about any specific visual elements that you envision in your motion graphic video—the more detail, the better! Maybe you’d like to see your company logo fly in at the beginning and the end, or maybe you have a pet peeve about animated characters. We work with you closely to address any concerns you have about our ideas, revise the storyboard, and finalize the outline of your motion graphic video’s visual components.

The next step in the process, of course, is bringing the storyboard to life. That will take more than expert hand drawing and imagination! The element design phase will convert your video’s logos, characters, and other parts into fully rendered digital objects.


  • First, I want to say that PalmettoSoft is a great company to work with. Very hands-on and responsive and pro-active – I wish we had started together a few years ago! I TRULY appreciate all of the extra effort your team has put into my account.

    Buy Promos Online

    PalmettoSoft has played an integral role in optimization of our website. The team took the time to understand our unique business model and is constantly offering suggestions in ways to garner more traffic to our website. Their up-to-date knowledge on SEO strategies has propelled our site to the 1st page of all the major search engines which in turn increases traffic to our site and dollars to our bottom line!

    Clinical List America
  • Rhett, this Newsletter that PalmettoSoft developed for us looks awesome; you and your team crushed it.

    Power Only Transit

    Thanks for your service and it looks like we are making our way to number one on Google.

  • I'm excited about our new “Benefits Connection” page!!! LOOKS FANTASTIC!!!

    Complete Employee Services

    From all us at Nano Environmental Solutions, we truly appreciate your commitment to us and the digital recognition we are working to provide to our customers through PalmettoSoft's guidance.

    Nano Environmental Solutions
  • I understand and appreciate you taking care of this (updated their vendor list)! Have a great day!

    Charleston Fitness Equipment
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