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Our take on the most important current SEO topics

Two Magic Words for Orlando SEO: “How To”

here are some mysteries that crop up when your Orlando SEO consultant is analyzing reports about user activity. Occasionally, a single blogpost, video, or social media post unexpectedly scores a large number of views, and it’s difficult to immediately see why. Sometimes, the reason is impossible to decipher; maybe an individual happened to read the blogpost, passed the link on to his friends, and it just spread from there. But if your Orlando SEO company can nail down just what people loved about that blogpost, you can build on it for the future. That’s where our two magic words come in.

“How To” Get Attention

The two magic words for your Orlando SEO company are “How To:” Blogposts, videos, and other content that features those two words in their title and text body consistently get lots of attention from viewers. Obviously, this doesn’t mean that you can simply plug those words into all of your blogpost titles and enjoy thousands of readers flocking to your website. But if you’re just starting a blog or looking for a boost, a strategically placed “how to” post can really help.

Why Such a Big Deal?

People don’t just see the Internet as a place to shop for goods and services. They see it as a massive storehouse of knowledge, and they want to take advantage of that knowledge in a very practical sense. Now that you can stream video or view an article on your smartphone in the kitchen while cooking, in the garage while working on the car, or in the bathroom while trying out a new hairstyle, “how-to” instructions are more popular than ever before.

Your Orlando SEO company can help you start a blog, get the attention of viewers, and build up a loyal readership through consistently valuable posts. And you might consider that to be a “how-to” tip for attracting more people to your website!

Columbia SEO News: Google and Twitter Will Team Up in May

You may or may not remember that a few years back, Google and Twitter tried out a system in which Tweets would appear as Google search results. The partnership was short-lived, ran its course, and kind of fizzled out. Now, however, the two big-name sites are ready to give a close relationship another chance. Here’s what is predicted to happen in May and what it might mean for Columbia SEO.

Hashtags Everywhere!

Once the partnership officially takes effect, expect to see individual Tweets appear within the “normal” Google search results. This doesn’t mean, though, that you’ll suddenly have to sift through thousands of mindless musings posted by teens to find useful search results. The only Tweets that will appear in Google are ones that are already visible to the public on Twitter, and presumably Google will apply its well-known standards to display only content that users will find useful.

The Benefit for Twitter

Twitter’s goal in putting public Tweets on Google’s search results pages is, quite simply, to get more people to visit Twitter. It appears to be a solid strategy: if people notice during a Google search that Tweets are concise, fun ways to get the information they’re looking for, they just might dive in and create a Twitter account themselves.

The Benefit for You and Your Columbia SEO Company

Business owners will have a new reason to give their attention to Twitter, even if in the past they have questioned whether it was a good fit for them. Tweeting on a regular basis provides an avenue by which you can reach people with content that’s slightly different from what they normally see. Just as videos and images stand out and attract the eye of a Google searcher, our Columbia SEO company anticipates that Tweets in the search results will do the same.


  • First, I want to say that PalmettoSoft is a great company to work with. Very hands-on and responsive and pro-active – I wish we had started together a few years ago! I TRULY appreciate all of the extra effort your team has put into my account.

    Buy Promos Online

    PalmettoSoft has played an integral role in optimization of our website. The team took the time to understand our unique business model and is constantly offering suggestions in ways to garner more traffic to our website. Their up-to-date knowledge on SEO strategies has propelled our site to the 1st page of all the major search engines which in turn increases traffic to our site and dollars to our bottom line!

    Clinical List America
  • Rhett, this Newsletter that PalmettoSoft developed for us looks awesome; you and your team crushed it.

    Power Only Transit

    Thanks for your service and it looks like we are making our way to number one on Google.

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    From all us at Nano Environmental Solutions, we truly appreciate your commitment to us and the digital recognition we are working to provide to our customers through PalmettoSoft's guidance.

    Nano Environmental Solutions
  • I understand and appreciate you taking care of this (updated their vendor list)! Have a great day!

    Charleston Fitness Equipment
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