What is it?
Almost every person who uses the Internet on a routine basis has experience a 404 error page. It basically tells the surfer they have either misspelled a URL, or the link is broken. Either way, your browser is unable to load the desired web page, and the 404 is a standard method to let them know what happened.
What are Canonical Issues?
Canonical issues can basically be defined as multiple URLs with the same content. They can negatively impact SEO because the search engines have not evolved (yet) to fully understand them. For example, the search engines cannot determine whether they are simple overlooked technical issues Read more..
Breadcrumb navigation is type of navigation featured on a page which allows the user to see where currently are; and where they previously were. The term is derived from the fairy tale “Hansel and Gretel,” where the two main characters created a path laid down by breadcrumbs, so they could find their way back home. Read more..
Many people are under the false notion that simply having large numbers of links to their website will cause their website to be indexed higher in the search results. There is more to it than that and much of it centers around anchor text links.For this blog post, I am not going to discuss the Page Rank score of the referring website, but that matters as well. Read more..
Sometimes, there may be places on your website where you do not want the content to be indexed. A great tool to use for these areas is the robots.txt file in your website code. For example, you could have a unique customer specific section which is not password protected and this page is not found in your site’s navigation. Read more..