Welcome to PalmettoSoft. We are celebrating our 12th year!


Our take on the most important current SEO topics

Customized 404 Error

What is it?
Almost every person who uses the Internet on a routine basis has experience a 404 error page. It basically tells the surfer they have either misspelled a URL, or the link is broken. Either way, your browser is unable to load the desired web page, and the 404 is a standard method to let them know what happened.

Read more..

Canonical Issues

What are Canonical Issues?

Canonical issues can basically be defined as multiple URLs with the same content. They can negatively impact SEO because the search engines have not evolved (yet) to fully understand them. For example, the search engines cannot determine whether they are simple overlooked technical issues Read more..

Anchor Text Linking

Many people are under the false notion that simply having large numbers of links to their website will cause their website to be indexed higher in the search results. There is more to it than that and much of it centers around anchor text links.For this blog post, I am not going to discuss the Page Rank score of the referring website, but that matters as well. Read more..


Sometimes, there may be places on your website where you do not want the content to be indexed. A great tool to use for these areas is the robots.txt file in your website code. For example, you could have a unique customer specific section which is not password protected and this page is not found in your site’s navigation. Read more..


  • First, I want to say that PalmettoSoft is a great company to work with. Very hands-on and responsive and pro-active – I wish we had started together a few years ago! I TRULY appreciate all of the extra effort your team has put into my account.

    Buy Promos Online

    PalmettoSoft has played an integral role in optimization of our website. The team took the time to understand our unique business model and is constantly offering suggestions in ways to garner more traffic to our website. Their up-to-date knowledge on SEO strategies has propelled our site to the 1st page of all the major search engines which in turn increases traffic to our site and dollars to our bottom line!

    Clinical List America
  • Rhett, this Newsletter that PalmettoSoft developed for us looks awesome; you and your team crushed it.

    Power Only Transit

    Thanks for your service and it looks like we are making our way to number one on Google.

  • I'm excited about our new “Benefits Connection” page!!! LOOKS FANTASTIC!!!

    Complete Employee Services

    From all us at Nano Environmental Solutions, we truly appreciate your commitment to us and the digital recognition we are working to provide to our customers through PalmettoSoft's guidance.

    Nano Environmental Solutions
  • I understand and appreciate you taking care of this (updated their vendor list)! Have a great day!

    Charleston Fitness Equipment
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